The header of the email is the most important content, because is the one that makes a user OPEN the email or not, emails are opened in a basis of 24% of people opening the emails about elive releases, which is a good amount
So the header needs to be attractive, want to know / open it, some people are using everyday more the "icons" in the headers but I don't like too much this concept (can make people "hate" more the emails and thus unsubscribe), by other side I recently changed it with the sub-contents to be more intriguing, the part about "many features including...", so the result was:
Today I received an update of the email (newsletter) plugin for the website, and I liked how it showed up, do we should change the header of the elive release announcements to this one?
which one you found more attracting to be opened?
- elive previous header
- elive previous header but adding an icon
- xaver like header
- xaver like header but without the icon